How many times have you been in a high-foot traffic location (an airport, shopping mall, etc.) and had someone approach you with a clipboard and ask you if you would like to take a short survey (often times to receive some kind of incentive like cash or a gift card)?
Normally these pollsters are working for a local market advertiser to gather feedback on their products or services. And the company conducting the survey is paid handsomely by the advertiser to bring back a certain amount of response.
How does this apply to you?
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One of our newest clients, WTSP in Tampa, Florida, recently capped off a hugely successful launch promotion. The station partnered with Wesley Chapel Toyota to give away a 2009 Toyota Camry as a launch prize that wrapped up a 90-day promotion that had tremendous tangible results for the sponsor and the station…including over 4,000 new members!
Check out the details on this promotion and a video featuring the winner…
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In an effort to help all of our StickyFish Rewards clients get the most out of your Rewards program, we are launching a "Best Practices" website within your admin site. The site will be dedicated to clarifying strategy, training on set-up, and demonstrating success stories with regards to each of our identified best practices.
The first module we are releasing is dedicated to Audience Appointments. Are you still looking for ways to increase your time spent listening or viewing? Click here to see how Audience Appointments are being successfully used to do just that all over the country.
As we develop more best practices modules we will alert you right here on the "Need to Know" blog. Future modules of the best practices site will focus on:
We have completed work on a new version of our registration synchronization with HipCricket, which makes it even easier for your audience to register just one time and be signed up for your StickyFish rewards program, your HipCricket mobile alerts, and your TribalDirect email newsletters. This new version streamlines the registration process and fully incorporates the HipCricket storefront into the StickyFish site! If your site has already been synched up with the old version of our HipCricket registration process, you don't have to lift a finger, we will automatically convert you to the new version in the coming weeks. If you have HipCricket, but have not yet synched up your StickyFish and HipCricket services, drop us an email at success@enticent.com and we will activate this new process for you!
Here is how the new process works:
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We are excited to announce that we will be rolling out a new version of the Stickyfish admin website on Sunday October 12th. Although you will immediately notice the different look and feel, don’t worry too much about having to re-learn how to use the admin to do things like maintain your audience appointments or post prizes. The core functionality of the tools within the admin and the way you use them hasn’t changed.
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